Bing Webmaster Tools: Disavow Links

Bing launches new Bing disavow links tool for webmasters. What is disavow links? Should you use Bing’s disavow links tool?

Bing Disavow Links

Image representing Bing as depicted in CrunchBase

Image via CrunchBase

The all new Bing disavow links tool

Bing has released its new disavow links tool which can be found in the Bing webmaster tools area. This new tool can be used for mass submission of spammy and/or unnatural sites that are linking to your site.

By submitting a site to disavow links from, you are telling Bing that you would like to distance yourself from a particular site that is linking to you.

Bing has always placed importance on communication with webmasters, this tool opens a new way to accomplish this better.

Bing Disavow Links

How will this effect sites

What happens if you disavow a site by mistake?

“Given there are hundreds of signals at play when determining rankings, telling us to ignore the value from some links, in most instances, won’t have a dramatic effect.” said Duane Forrester.

What if someone disavows links from my site, will I be penalized?

“Given there are hundreds of signals at play when determining rankings, telling us to ignore the value from some links, in most instances, won’t have a dramatic effect.”

So why should I disavow links?

“It’s very important folks keep an eye the bigger picture,” said Forrester. “Everything is about signals and balance. This new disavow tool, like all the rest of Bing’s Webmaster tools, helps Bing to understand a webmaster’s intent around its site, and its links”

Bing Disavow Links

Good or bad tool

What matters most is that this new tool allows another way for webmasters to interact and communicate with Bing, something that Bing has always placed importance on. So far its thumbs up for the Bing disavow links tool.

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